Sustainably Sexy
Role: Copywriter, Photographer
Client: Aspiration
How do we set Aspiration apart from traditional banking?
For an eco-friendly financial company that prides themselves on not being like other banks, Aspiration's branding sure looks pretty banky. To help Aspiration stand out from the crowd, we compare fiscal responsibility with sexual agency to show the world that they really are not like all the other girlies.
Oh, and Klarna, don’t think we didn’t notice your campaign a year after we did this 😉
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